Stop Collecting More Business Cards!

October 4, 2012


Networking groups do not work for 90% of the people who attend or join. If you’re not going to network right – don’t do it at all. The odds are against you.


In the beginning, I built this business through networking - and I learned that networking is NOT about collecting business cards and burying them on your desk.



  • Be a giver. "Giver's gain." I recently picked up several issues of the Coaches' Association magazine. I sent them, with a short note and my business card, to coaching contacts I met at a recent event held at Duquesne University. Each called me to thank me for thinking of them and providing them with real information - and 3 of them signed up to be clients!

  • Mind your manners: When a contact that I meet has their address on their business card or website - I always send  a hand written note. I received so many favorable comments from this activity. In fact, in my local networking circle, members often point out that I am "the note girl!"

  • Trust: Though you may speak to someone who will never buy your product - chances are, if they like you - they will refer you.

  • Ask: If you seek information from contacts about what they do, you will learn more about their industry and what they need. For example, I love to work with a certain industry group. I always ask what they think their industry needs, what the trends are, what important events/conferences are coming up, etc.


  • Talk to everyone. Everyone is not a potential customer or referral for you. Spend more targeted time truly getting to know 3-5 people.

  • Sell Anything. Networking is not about selling your product or services to everyone that you meet. Frankly, it's tacky. If the potential client or referrer gets to know you – and not what you sell – they are more likely to buy from you.

  • Talk about how busy you are. This is a big reason that potential referrers do not refer business to you - because you tell them how busy you are! Certainly you want to sound successful, but make comments such as "There is always room for more," or "I have a solid practice now, but I am searching for more clients."










Share on Facebook
Share on Twitter
Please reload

Subscribe to our Virtual Assist USA mailing list

and never miss an update! Stay current with all new technologies and business tips and tricks! 

  • Grey LinkedIn Icon
  • Grey Facebook Icon
  • Grey Pinterest Icon
  • Instagram
  • Grey Twitter Icon
  • Grey LinkedIn Icon
  • Grey Facebook Icon
  • Grey Pinterest Icon

© 2020 by Virtual Assist USA

Privacy Policy + Terms/Conditions

Pittsburgh, PA USA