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Heidi, Virtual Assistant Supervisor

Operations Expert


Advanced Experience

Genius Zone

Graphic design, website design, email marketing, branding + social media

DISC Assessment:



About Heidi

Virtual Assistant

Heidi is a versatile, accomplished, and growth-focused Virtual Assistant with extensive experience in helping her clients' businesses grow by providing strategic oversight and direction. She also has a strong track record of success as an Executive Assistant, balancing multiple responsibilities within fast-paced environments and displaying top-level time management, problem-solving, and customer service skills. She is also skilled and experienced in the areas of planning and developing operational processes from the ground up.

Heidi works with clients in all aspects of executive assistance as well as creative tasks (blog writing, graphic design, etc.), use of AI/automation, and managing large-scale projects. There are a few key components of her work style as a Virtual Assistant. To stay proactive with her clients, she uses a range of strategies that help to keep the client on track and working towards shared goals. Another important strategy is to mention potential challenges or roadblocks as soon as they arise to navigate any bottlenecks quickly and efficiently. Consistent touch bases are another key component of her approach. She also firmly believes that this helps to build trust and fosters a strong working relationship, as it shows that she is invested in her client's success and committed to delivering high-quality work.

Heidi has a very successful track record of scaling companies, including raising capital, securing partnerships and developing innovative products and services which highlight her strategic mindset and strong ability to execute. ​Prior to joining Virtual Assist USA, Heidi worked as an Executive Assistant in the real estate industry. She also has experience in various industries including education, pet care, coaching, and publishing.

Heidi received her Bachelor's Degree in Business from Syracuse University. She received her Master's in Business Administration, also from Syracuse University. She is also currently pursuing some continuing education through the Association on Coaching. 


  • If you are looking for a versatile Virtual Assistant with a range of experience, look no further than Heidi.

  • She is skilled at all aspects of Executive Assistance, including but not limited to client care, email inbox management, travel arrangements, and automation set up. She's also skilled in digital marketing: graphic design, email marketing, branding, social media strategy, market research, and content writing.

  • When Heidi is not working, you can find her hiking with her pup, Gunner. Their favorite spots - to date - have been Montana, Utah, and Arizona.


  • Heidi is proficient in many applications including but not limited to the entire Adobe Suite, AI (including ChatGPT), Blazer, Canva, Crystal Reports, DropBox, MailChimp, Google Analytics and Workspace, Greenhouse ATS, Klaviyo, Mighty Networks, Notion, PostgreSQL, Slack, Square POS, VBA, Wix, Zapier and Loom.

  • Heidi has 13 years of experience with start-ups, consulting and coaching, demonstrating extensive knowledge and experience in business development, operations, financial management, and strategy.


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